Beauty is in the eye of the beholder

Top quality hair that is above the rest! Our inventory consist of Lace Wigs, Jumbo Braids, Weaves and more!

About


Introducing you to Mr. Willie Lanier:

Mr. Willie Lanier is the owner of Willie His and Her's Beauty and Barber Salon & Supplies, located at 1105 Coopertown Plaza, Willingboro, NJ. Mr Willie has been in business for 39 years and is a key staple in his community. He opened his first Barber/Hair Salon in 1980, and set the standard for those to come behind him! In his endeavor to grow, and desire to have more room in his salon, he then moved his business and purchased his next Barber/Beauty Salon. Mr. Willie broadened his vision by selling retail, of all kinds of beauty and barber supplies. Just when you thought he was content with what he had, he then  took on more challenges, and now own and operate Willie His & Her's Beauty & Barber Salon and Supplies located at 498 Beverly, Rancocas Rd., Willingboro, NJ. Mr. Willie is a man of integrity and is a true pioneer in the cosmetology and barbering field and always find himself mentoring the younger generation. He still presents himself with the same energy and enthusiasm he did when he first opened his first Barber/Hair Salon, and when you are in his presence you feel it!

New Arrival


Main categories


Urban Elite Beauty, LLC


Urban Elite Beauty, LLC Urban Elite Beauty, LLC Urban Elite Beauty, LLC
Urban Elite Beauty is not just a business but a movement! The founder of Urban Elite Beauty is David Benton, born in Philadelphia in 1971! Urban Elite Beauty provides quality beauty solutions for the culture and community! Many services and products are offered from natural products, mens grooming, Virgin and #613 hair, sportswear apparel and more! Some of Urban Elite Beauty affiliations consist of Willies His & Her's Beauty & Barber Shop, Rick Ross mens grooming, Steve Harveys' sportswear apparel, Urban Hydration, Black Opal, Amazon, Omni Cord, The Kevin & Nikee Show on iheart Radio, and recent winner of NBC 's the Voice, Singing phenom Myracle Holloway! Both Urban Elite Beauty and Willie's His & Her's Beauty & Barber Shop believe that elevating the community and investing in the youth is a high level of importance! Willie's His & Her's Beauty & Barber Shop  and Urban Elite Beauty are both owned by African American men who truly want to inspire hope in the culture and be an example for those who believe they can't! At Urban Elite Beauty, the motto is to LOVE thy hair, LOVE thy skin & LOVE thy SELF!!! It is not by coincidence that both of these two black owned businesses joined forces! Support from the community is important for the success of both forces. Please visit Urban Elite Beauty, at https://www.urbanelitebeauty.com on social media forms such as Instagram: urban_elite_beauty and Facebook: Bruce Benton.

About EDGEBOOSTER


EdgeBooster/Ruby
1 min read
0 Comments

EdgeBooster/Ruby

Don’t let unruly hair control your style. The fan-favorite Edge Booster pomade is now available with extra-strength hold and luxurious moisture. Choose from three scent options and select the package size that fits your haircare needs. Simply rub a small amount of the silky pomade onto your hands and work through tresses evenly. Enjoy maximum hold and shape, whether you’re applying it to wet or dry hair, then style normally for a look that lasts all day.

Read More
EdgeBooster/Pink Sapphire
1 min read
0 Comments

EdgeBooster/Pink Sapphire

Don’t let unruly hair control your style. The fan-favorite Edge Booster pomade is now available with extra-strength hold and luxurious moisture. Choose from three scent options and select the package size that fits your hair care needs. Simply rub a small amount of the silky pomade onto your hands and work through tresses evenly. Enjoy maximum hold and shape, whether you’re applying it to wet or dry hair, then style normally for a look that lasts all day.

Read More
EdgeBooster/ Emarald
1 min read
0 Comments

EdgeBooster/ Emarald

Don’t let unruly hair control your style. The fan-favorite Edge Booster pomade is now available with extra-strength hold and luxurious moisture. Choose from three scent options and select the package size that fits your hair care needs. Simply rub a small amount of the silky pomade onto your hands and work through tresses evenly. Enjoy maximum hold and shape, whether you’re applying it to wet or dry hair, then style normally for a look that lasts all day.

Read More
EdgeBooster/ Acacia
1 min read
0 Comments

EdgeBooster/ Acacia

EDGE BOOSTER Strong Hold Water-based Pomade is made with natural argan oil which absorbs quickly with no oily residue. It nourishes and hydrates while providing a strong and pliable hold. The unique fresh and clean scent will invigorate your senses and freshen up your hair even in between washes. With our water soluble and non-greasy formula, you can be confident that it will wash out easily and style with versatility, and does not clog pores or cause breakouts. So whether you want to texturize with a natural finish, hold style without build up, define curls, control frizz, or tame edges, Edge Booster will be your favorite styling solution.

Read More
EdgeBoost/ Apple
1 min read
0 Comments

EdgeBoost/ Apple

EDGE BOOSTER Strong Hold Water-based Pomade is made with natural argan oil which absorbs quickly with no oily residue. It nourishes and hydrates while providing a strong and pliable hold. The unique fresh and clean scent will invigorate your senses and freshen up your hair even in between washes. With our water soluble and non-greasy formula, you can be confident that it will wash out easily and style with versatility, and does not clog pores or cause breakouts. So whether you want to texturize with a natural finish, hold style without build up, define curls, control frizz, or tame edges, Edge Booster will be your favorite styling solution.

Read More
EdgeBoost/Blueberry
1 min read
0 Comments

EdgeBoost/Blueberry

EDGE BOOSTER Strong Hold Water-based Pomade is made with natural argan oil which absorbs quickly with no oily residue. It nourishes and hydrates while providing a strong and pliable hold. The unique fresh and clean scent will invigorate your senses and freshen up your hair even in between washes. With our water soluble and non-greasy formula, you can be confident that it will wash out easily and style with versatility, and does not clog pores or cause breakouts. So whether you want to texturize with a natural finish, hold style without build up, define curls, control frizz, or tame edges, Edge Booster will be your favorite styling solution.

Read More

Contact


  • 1105 Sunset Road, Willingboro, New Jersey, United States
  • Second Location: 498 Beverly Rancocas Rd. Willingboro, NJ 08016 609-531-2322